IndieVest / The Website for the Corporation

I helped the CEO and the leadership teams take their company through eras of extreme change. The purpose of this website was to take ideas, lessons, truths and explain in a very simple the various components of the corporation.

The biggest parameter was my desire not to go overboard on the design merely because I could. I tried to be deliberate where I was going to be innovative about the design, always pursuing the goal of making the content more engaging.

The thing that seemes to delight the users is how easy the site is to navigate. Clean and simple.

IndieVest

This was the original site proposal.

IndieVest

In search of simplicity, I came up with this comp.

Real Simple Rewards

This is the website that explains the publisher's side of the magazine. It had to be distinctive from the editorial side. This website was to be a tool for clients and advertisers, not only to receive web presence, but also as added value in many cases. It was designed to allow clients to get pricing, rates, productions specs to submit ads and immediate access to a media kit. Simple navigation, basic html and a lot of white space create this unique site. It was emphasized over and over that it needed to extremely simple to navigate.

Cooking in Concert

Acuestic Records needed a site that would explain the philosophy of the various components of the products they produced. They emphasized that simple navigation should be the key for the site. The simplicity of this website conveys the brand's message.

Related Link
www.cookinginconcert.com

Time Inc. Consumer Marketing

A portal venue for clients and the general public to generate incremental revenue and offer added value to their customers by offering Time Inc. magazines on their sites. Time Consumer marketing created this site for the various Time Inc. titles, offering to pay clients and users for every lead generated.

Related Link
www.timeconsumermarketing.com

SENAE

The department of labor from the Dominican Republic has created a new division — SENAE. This department will be a bridge between disable people looking for work and employers. This site explains the program and characteristics. It also tells job seekers and employers how to benefit from this service.

Related Link
www.senae.com

The Art of Social War

Promotional website for Jodi Wing's Book, The Art of Social War

Diva Greetings

Portal for a Spanish speaking greeting card company to show their collection. They wanted a hip, modern approach, just like their greeting cards. They also wanted the option for the clients to choose their language of preference. "I always try to keep my designs as simple as possible," says Miguelina Rivera of Diva Greetings, who believes that to be comprehensible, even the most complicated systems "should be composed of a collection of simple devices".